PABLO
PUENTE
Senior Product Designer
SaaS & UX Strategy
I design clear, scalable product experiences for SaaS teams, improving activation, retention and revenue.
PABLO
PUENTE
Senior Product Designer
SaaS & UX Strategy
I design clear, scalable product experiences for SaaS teams, improving activation, retention and revenue.
PABLO
PUENTE
Senior Product Designer
SaaS & UX Strategy
I design clear, scalable product experiences for SaaS teams, improving activation, retention and revenue.
Preparing the experience…
Preparing the experience…
AVAILABLE FULL-TIME
US TIME ZONES
W-8BEN READY
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SERVICES
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SERVICES
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SERVICES
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ENTERPRISE CONTEXTS
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ENTERPRISE CONTEXTS
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ENTERPRISE CONTEXTS
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Worked on SaaS and enterprise platforms across retail, AI and digital services
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FEATURED WORKS
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FEATURED WORKS
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FEATURED WORKS
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A curated selection of projects that reflect our commitment to simplicity and purposeful design
AI improves speed. Design improves outcomes
I combine AI-driven productivity with human-led strategy to deliver work that’s faster to produce and smarter in impact.
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WHO AM I
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WHO AM I
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WHO AM I
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REMOTE / GLOBAL
Product
UX Strategy
Generative AI
FIGMA
SENIOR PRODUCT DESIGNER
SENIOR PRODUCT DESIGNER
SENIOR PRODUCT DESIGNER
Building scalable product experiences.
I design end-to-end product experiences for SaaS teams, combining UX strategy, product design and measurable business impact.
YEARS OF EXPERIENCE
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INDUSTRIES COVERED
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DIGITAL PRODUCTS
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CERTIFICATIONS
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CERTIFICATIONS
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CERTIFICATIONS
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My focus has always been on continuous learning and professional growth. These certifications represent my commitment to mastering design, strategy, and innovation — always bringing more value to every project I create.
And additional courses and certifications in Audiovisual Production, Business Model Canvas, and Agile Meets Design Thinking, ...
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TESTIMONIALS
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Yours satisfication is my reputation, see what’s client say
"PABLO IS A PASSIONATE AND TALENTED DESIGNER. HIS DEDICATION AND COLLABORATIVE SPIRIT MAKE WORKING WITH HIM A TRULY MOTIVATING EXPERIENCE."
Andrés Repetto
MACHINE LEARNING ENGINEER, NEARSURE
"Pablo brings clarity to complex projects. His UX vision and teamwork make every design functional, elegant, and efficient."
Senior Frontend Developer
SENIOR FRONTEND DEVELOPER, STENSUL
"WORKING WITH PABLO WAS AN OUTSTANDING EXPERIENCE. HE COMBINES CREATIVITY, AGILITY, AND LEADERSHIP — SETTING A GREAT EXAMPLE FOR EVERY TEAM HE JOINS."
Nathan Drake
FRONT-END TEAM LEADER, DATYS
"COLLABORATING WITH PABLO WAS A GREAT EXPERIENCE. HE’S A TALENTED PRODUCT DESIGNER AND SOCIAL MEDIA MANAGER WHO COMBINES CREATIVITY, STRATEGY, AND PROFESSIONALISM. CLEAR COMMUNICATION, STRONG DESIGN SKILLS, AND A RESULTS-DRIVEN MINDSET MAKE HIM A GREAT PARTNER TO WORK WITH."
Pablo Verdier
IT PROJECT MANAGER, IBM
"PABLO’S CREATIVITY AND SOCIAL MEDIA EXPERTISE BROUGHT VISIBILITY AND IMPACT TO OUR CYBERSECURITY PROJECTS AT GEOCOM. HE KNOWS HOW TO TURN TECHNICAL CONTENT INTO ENGAGING STORIES THAT CONNECT WITH PEOPLE."
Lygia Rodríguez
CYBERSECURITY SPECIALIST, GEOCOM
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TESTIMONIALS
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Yours satisfication is my reputation, see what’s client say
"PABLO IS A PASSIONATE AND TALENTED DESIGNER. HIS DEDICATION AND COLLABORATIVE SPIRIT MAKE WORKING WITH HIM A TRULY MOTIVATING EXPERIENCE."
Andrés Repetto
MACHINE LEARNING ENGINEER, NEARSURE
"Pablo brings clarity to complex projects. His UX vision and teamwork make every design functional, elegant, and efficient."
Senior Frontend Developer
SENIOR FRONTEND DEVELOPER, STENSUL
"WORKING WITH PABLO WAS AN OUTSTANDING EXPERIENCE. HE COMBINES CREATIVITY, AGILITY, AND LEADERSHIP — SETTING A GREAT EXAMPLE FOR EVERY TEAM HE JOINS."
Nathan Drake
FRONT-END TEAM LEADER, DATYS
"COLLABORATING WITH PABLO WAS A GREAT EXPERIENCE. HE’S A TALENTED PRODUCT DESIGNER AND SOCIAL MEDIA MANAGER WHO COMBINES CREATIVITY, STRATEGY, AND PROFESSIONALISM. CLEAR COMMUNICATION, STRONG DESIGN SKILLS, AND A RESULTS-DRIVEN MINDSET MAKE HIM A GREAT PARTNER TO WORK WITH."
Pablo Verdier
IT PROJECT MANAGER, IBM
"PABLO’S CREATIVITY AND SOCIAL MEDIA EXPERTISE BROUGHT VISIBILITY AND IMPACT TO OUR CYBERSECURITY PROJECTS AT GEOCOM. HE KNOWS HOW TO TURN TECHNICAL CONTENT INTO ENGAGING STORIES THAT CONNECT WITH PEOPLE."
Lygia Rodríguez
CYBERSECURITY SPECIALIST, GEOCOM
TESTIMONIALS
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Yours satisfication is my reputation, see what’s client say
"PABLO IS A PASSIONATE AND TALENTED DESIGNER. HIS DEDICATION AND COLLABORATIVE SPIRIT MAKE WORKING WITH HIM A TRULY MOTIVATING EXPERIENCE."
Andrés Repetto
MACHINE LEARNING ENGINEER, NEARSURE
"Pablo brings clarity to complex projects. His UX vision and teamwork make every design functional, elegant, and efficient."
Senior Frontend Developer
SENIOR FRONTEND DEVELOPER, STENSUL
"WORKING WITH PABLO WAS AN OUTSTANDING EXPERIENCE. HE COMBINES CREATIVITY, AGILITY, AND LEADERSHIP — SETTING A GREAT EXAMPLE FOR EVERY TEAM HE JOINS."
Nathan Drake
FRONT-END TEAM LEADER, DATYS
"COLLABORATING WITH PABLO WAS A GREAT EXPERIENCE. HE’S A TALENTED PRODUCT DESIGNER AND SOCIAL MEDIA MANAGER WHO COMBINES CREATIVITY, STRATEGY, AND PROFESSIONALISM. CLEAR COMMUNICATION, STRONG DESIGN SKILLS, AND A RESULTS-DRIVEN MINDSET MAKE HIM A GREAT PARTNER TO WORK WITH."
Pablo Verdier
IT PROJECT MANAGER, IBM
"PABLO’S CREATIVITY AND SOCIAL MEDIA EXPERTISE BROUGHT VISIBILITY AND IMPACT TO OUR CYBERSECURITY PROJECTS AT GEOCOM. HE KNOWS HOW TO TURN TECHNICAL CONTENT INTO ENGAGING STORIES THAT CONNECT WITH PEOPLE."
Lygia Rodríguez
CYBERSECURITY SPECIALIST, GEOCOM
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WAYS TO COLLABORATE
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SINGLE
BUNDLE
plus
Choose one service or a strategic bundle for a cohesive experience.
FIRST VALUE & ONBOARDING
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Activation
SERVICE OVERVIEW
I design early product experiences that help users quickly understand value and take action.
User activation & onboarding flows
First value moment definition
Core product entry points
High-fidelity UI & prototyping
UX validation before scaling
Perfect for: Products that struggle to convert new users into active users.
PRODUCT EXPERIENCE & UX FOUNDATIONS
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Core
SERVICE OVERVIEW
I design clear, scalable product experiences that turn strategy into intuitive, usable systems.
End-to-end UX flows
Interaction & UI design
Information architecture
Design systems & components
Usability testing & iteration
Perfect for: SaaS products building or improving their core experience.
ACTIVATION · CONVERSION · RETENTION
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Growth
SERVICE OVERVIEW
I help teams improve activation, conversion, and retention through product-led design decisions.
Conversion-focused UX improvements
Retention & engagement flows
Feature discoverability
Experimentation & iteration
Data-informed design decisions
Perfect for: Products that need measurable impact beyond launch.
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WAYS TO COLLABORATE
//
SINGLE
BUNDLE
plus
Choose one service or a strategic bundle for a cohesive experience.
FIRST VALUE & ONBOARDING
//
Activation
SERVICE OVERVIEW
I design early product experiences that help users quickly understand value and take action.
User activation & onboarding flows
First value moment definition
Core product entry points
High-fidelity UI & prototyping
UX validation before scaling
Perfect for: Products that struggle to convert new users into active users.
PRODUCT EXPERIENCE & UX FOUNDATIONS
//
Core
SERVICE OVERVIEW
I design clear, scalable product experiences that turn strategy into intuitive, usable systems.
End-to-end UX flows
Interaction & UI design
Information architecture
Design systems & components
Usability testing & iteration
Perfect for: SaaS products building or improving their core experience.
ACTIVATION · CONVERSION · RETENTION
//
Growth
SERVICE OVERVIEW
I help teams improve activation, conversion, and retention through product-led design decisions.
Conversion-focused UX improvements
Retention & engagement flows
Feature discoverability
Experimentation & iteration
Data-informed design decisions
Perfect for: Products that need measurable impact beyond launch.
WAYS TO COLLABORATE
//
SINGLE
BUNDLE
plus
Choose one service or a strategic bundle for a cohesive experience.
FIRST VALUE & ONBOARDING
//
Activation
SERVICE OVERVIEW
I design early product experiences that help users quickly understand value and take action.
User activation & onboarding flows
First value moment definition
Core product entry points
High-fidelity UI & prototyping
UX validation before scaling
Perfect for: Products that struggle to convert new users into active users.
PRODUCT EXPERIENCE & UX FOUNDATIONS
//
Core
SERVICE OVERVIEW
I design clear, scalable product experiences that turn strategy into intuitive, usable systems.
End-to-end UX flows
Interaction & UI design
Information architecture
Design systems & components
Usability testing & iteration
Perfect for: SaaS products building or improving their core experience.
ACTIVATION · CONVERSION · RETENTION
//
Growth
SERVICE OVERVIEW
I help teams improve activation, conversion, and retention through product-led design decisions.
Conversion-focused UX improvements
Retention & engagement flows
Feature discoverability
Experimentation & iteration
Data-informed design decisions
Perfect for: Products that need measurable impact beyond launch.
"Design is not how it looks. It’s how products move people to action"
"Design is not how it looks. It’s how products move people to action"
"Design is not how it looks. It’s how products move people to action"
READY TO COLLABORATE?
Have a project in mind?
Let’s create something extraordinary together
READY TO COLLABORATE?
Have a project in mind?
Let’s create something extraordinary together
READY TO COLLABORATE?
Have a project in mind?
Let’s create something extraordinary together