PABLO
PUENTE
Product & Web Designer
& Social Media Strategist
I craft digital experiences that connect brands, products,
and people — combining design, storytelling, and strategy.
PABLO
PUENTE
Product & Web Designer
& Social Media Strategist
I craft digital experiences that connect brands, products,
and people — combining design, storytelling, and strategy.
PABLO
PUENTE
Product & Web Designer
& Social Media Strategist
I craft digital experiences that connect brands, products,
and people — combining design, storytelling, and strategy.
Preparing the experience…
Preparing the experience…
AVAILABLE FOR NEW PROJECT
ON-TIME DELIVERY
CONFIDENTIAL PROJECTS WELCOME
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SERVICES
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SERVICES
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SERVICES
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FEATURED WORKS
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FEATURED WORKS
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FEATURED WORKS
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A curated selection of projects that reflect our commitment to simplicity and purposeful design
Designing with AI, not because of AI
I use AI to accelerate discovery, automate repetition, and unlock new visual possibilities.
But the core of my work — solving real problems through clear, intentional design — is fully human-driven.
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WHO AM I
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WHO AM I
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WHO AM I
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REMOTE / GLOBAL BASE
Generative AI
Framer
Social Media
FIGMA
Product
DESIGNER/
DESIGNER/
DESIGNER/
BUILDING EXPERIENCES
I specialize in Product Design, Web Design, and Social Media Strategy — blending creativity, clarity, and business insight. With tools like Figma and Framer, I craft digital experiences that connect design and purpose.
INDUSTRIES COVERED
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PROJECTS DELIVERED
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CLIENTS SERVED
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CERTIFICATIONS
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CERTIFICATIONS
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CERTIFICATIONS
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My focus has always been on continuous learning and professional growth. These certifications represent my commitment to mastering design, strategy, and innovation — always bringing more value to every project I create.
And additional courses and certifications in Audiovisual Production, Business Model Canvas, and Agile Meets Design Thinking, ...
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EDUCATION & EXPERIENCE
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EDUCATION & EXPERIENCE
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EDUCATION & EXPERIENCE
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2018
INTERACTION DESIGN SPECIALIZATION
UC San Diego, United States
INTERACTION DESIGN SPECIALIZATION
UC San Diego, United States
INTERACTION DESIGN SPECIALIZATION
UC San Diego, United States
B.Sc. in Computer Engineering
Universidad de Oriente, Cuba
B.Sc. in Computer Engineering
Universidad de Oriente, Cuba
B.Sc. in Computer Engineering
Universidad de Oriente, Cuba
2012 - 2020
FRONT-END DEVELOPER
DATYS, Cuba
FRONT-END DEVELOPER
DATYS, Cuba
FRONT-END DEVELOPER
DATYS, Cuba
UX/UI DESIGNER
DATYS, Cuba
UX/UI DESIGNER
DATYS, Cuba
UX/UI DESIGNER
DATYS, Cuba
LEAD UX DESIGNER
DATYS, Cuba
LEAD UX DESIGNER
DATYS, Cuba
LEAD UX DESIGNER
DATYS, Cuba
2020 - NOW
SENIOR UX/UI DESIGNER
UruIT, Montevideo, Uruguay
SENIOR UX/UI DESIGNER
UruIT, Montevideo, Uruguay
SENIOR UX/UI DESIGNER
UruIT, Montevideo, Uruguay
PRODUCT DESIGNER/AI DESIGNER
Newfire, Cambridge, Massachusetts, United States
PRODUCT DESIGNER/AI DESIGNER
Newfire, Cambridge, Massachusetts, United States
PRODUCT DESIGNER/AI DESIGNER
Newfire, Cambridge, Massachusetts, United States
PRODUCT DESIGNER
GEOCOM, Montevideo, Uruguay
PRODUCT DESIGNER
GEOCOM, Montevideo, Uruguay
PRODUCT DESIGNER
GEOCOM, Montevideo, Uruguay
Product & Web Designer | Social Media Manager
VERYUX, Montevideo, Uruguay
Product & Web Designer | Social Media Manager
VERYUX, Montevideo, Uruguay
Product & Web Designer | Social Media Manager
VERYUX, Montevideo, Uruguay
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TESTIMONIALS
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Yours satisfication is my reputation, see what’s client say
"PABLO IS A PASSIONATE AND TALENTED DESIGNER. HIS DEDICATION AND COLLABORATIVE SPIRIT MAKE WORKING WITH HIM A TRULY MOTIVATING EXPERIENCE."
Andrés Repetto
MACHINE LEARNING ENGINEER, NEARSURE
"Pablo brings clarity to complex projects. His UX vision and teamwork make every design functional, elegant, and efficient."
Senior Frontend Developer
SENIOR FRONTEND DEVELOPER, STENSUL
"WORKING WITH PABLO WAS AN OUTSTANDING EXPERIENCE. HE COMBINES CREATIVITY, AGILITY, AND LEADERSHIP — SETTING A GREAT EXAMPLE FOR EVERY TEAM HE JOINS."
Nathan Drake
FRONT-END TEAM LEADER, DATYS
"COLLABORATING WITH PABLO WAS A GREAT EXPERIENCE. HE’S A TALENTED PRODUCT DESIGNER AND SOCIAL MEDIA MANAGER WHO COMBINES CREATIVITY, STRATEGY, AND PROFESSIONALISM. CLEAR COMMUNICATION, STRONG DESIGN SKILLS, AND A RESULTS-DRIVEN MINDSET MAKE HIM A GREAT PARTNER TO WORK WITH."
Pablo Verdier
IT PROJECT MANAGER, IBM
"PABLO’S CREATIVITY AND SOCIAL MEDIA EXPERTISE BROUGHT VISIBILITY AND IMPACT TO OUR CYBERSECURITY PROJECTS AT GEOCOM. HE KNOWS HOW TO TURN TECHNICAL CONTENT INTO ENGAGING STORIES THAT CONNECT WITH PEOPLE."
Lygia Rodríguez
CYBERSECURITY SPECIALIST, GEOCOM
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TESTIMONIALS
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Yours satisfication is my reputation, see what’s client say
"PABLO IS A PASSIONATE AND TALENTED DESIGNER. HIS DEDICATION AND COLLABORATIVE SPIRIT MAKE WORKING WITH HIM A TRULY MOTIVATING EXPERIENCE."
Andrés Repetto
MACHINE LEARNING ENGINEER, NEARSURE
"Pablo brings clarity to complex projects. His UX vision and teamwork make every design functional, elegant, and efficient."
Senior Frontend Developer
SENIOR FRONTEND DEVELOPER, STENSUL
"WORKING WITH PABLO WAS AN OUTSTANDING EXPERIENCE. HE COMBINES CREATIVITY, AGILITY, AND LEADERSHIP — SETTING A GREAT EXAMPLE FOR EVERY TEAM HE JOINS."
Nathan Drake
FRONT-END TEAM LEADER, DATYS
"COLLABORATING WITH PABLO WAS A GREAT EXPERIENCE. HE’S A TALENTED PRODUCT DESIGNER AND SOCIAL MEDIA MANAGER WHO COMBINES CREATIVITY, STRATEGY, AND PROFESSIONALISM. CLEAR COMMUNICATION, STRONG DESIGN SKILLS, AND A RESULTS-DRIVEN MINDSET MAKE HIM A GREAT PARTNER TO WORK WITH."
Pablo Verdier
IT PROJECT MANAGER, IBM
"PABLO’S CREATIVITY AND SOCIAL MEDIA EXPERTISE BROUGHT VISIBILITY AND IMPACT TO OUR CYBERSECURITY PROJECTS AT GEOCOM. HE KNOWS HOW TO TURN TECHNICAL CONTENT INTO ENGAGING STORIES THAT CONNECT WITH PEOPLE."
Lygia Rodríguez
CYBERSECURITY SPECIALIST, GEOCOM
TESTIMONIALS
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Yours satisfication is my reputation, see what’s client say
"PABLO IS A PASSIONATE AND TALENTED DESIGNER. HIS DEDICATION AND COLLABORATIVE SPIRIT MAKE WORKING WITH HIM A TRULY MOTIVATING EXPERIENCE."
Andrés Repetto
MACHINE LEARNING ENGINEER, NEARSURE
"Pablo brings clarity to complex projects. His UX vision and teamwork make every design functional, elegant, and efficient."
Senior Frontend Developer
SENIOR FRONTEND DEVELOPER, STENSUL
"WORKING WITH PABLO WAS AN OUTSTANDING EXPERIENCE. HE COMBINES CREATIVITY, AGILITY, AND LEADERSHIP — SETTING A GREAT EXAMPLE FOR EVERY TEAM HE JOINS."
Nathan Drake
FRONT-END TEAM LEADER, DATYS
"COLLABORATING WITH PABLO WAS A GREAT EXPERIENCE. HE’S A TALENTED PRODUCT DESIGNER AND SOCIAL MEDIA MANAGER WHO COMBINES CREATIVITY, STRATEGY, AND PROFESSIONALISM. CLEAR COMMUNICATION, STRONG DESIGN SKILLS, AND A RESULTS-DRIVEN MINDSET MAKE HIM A GREAT PARTNER TO WORK WITH."
Pablo Verdier
IT PROJECT MANAGER, IBM
"PABLO’S CREATIVITY AND SOCIAL MEDIA EXPERTISE BROUGHT VISIBILITY AND IMPACT TO OUR CYBERSECURITY PROJECTS AT GEOCOM. HE KNOWS HOW TO TURN TECHNICAL CONTENT INTO ENGAGING STORIES THAT CONNECT WITH PEOPLE."
Lygia Rodríguez
CYBERSECURITY SPECIALIST, GEOCOM
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WAYS TO COLLABORATE
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SINGLE
BUNDLE
plus
Choose one service or a strategic bundle for a cohesive experience.
STRATEGIC DESIGN
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Product Design
SERVICE OVERVIEW
I design end-to-end digital experiences that connect business goals with user needs — from research and prototyping to high-fidelity UI.
UX & Business Strategy
UX Research & Discovery
Information architecture and wireframes
Interactive prototyping
UI design & design systems
Usability validation and design iteration
Developer handoff and implementation support
Perfect for: startups, founders, or teams who need a complete design partner — from concept validation to final product delivery.
DIGITAL PRESENCE
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Web Design
SERVICE OVERVIEW
I design strategic websites that align brand identity with business goals — turning design, storytelling, and user experience into measurable growth.
Web design and development
Responsive layouts for all devices
Page architecture and content hierarchy
Design systems and reusable components
Storytelling and motion integration
SEO-friendly structure and accessibility
Analytics setup and lead capture integration
Perfect for: founders, startups, and established companies looking for a design-driven website that performs, inspires trust, and drives growth.
BRAND ENGAGEMENT
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Social Media
SERVICE OVERVIEW
I design social media that strengthens brands and builds real connections — blending strategy, design, and storytelling for authentic engagement.
Visual identity & content systems for social media
Creative direction and storytelling
Branded templates and motion assets
Copywriting & tone consistency
Scheduling and reach optimization
Analytics & performance insights
Perfect for: founders, startups, and established brands that want a design-led social presence that inspires trust and drives real audience growth.
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WAYS TO COLLABORATE
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SINGLE
BUNDLE
plus
Choose one service or a strategic bundle for a cohesive experience.
STRATEGIC DESIGN
//
Product Design
SERVICE OVERVIEW
I design end-to-end digital experiences that connect business goals with user needs — from research and prototyping to high-fidelity UI.
UX & Business Strategy
UX Research & Discovery
Information architecture and wireframes
Interactive prototyping
UI design & design systems
Usability validation and design iteration
Developer handoff and implementation support
Perfect for: startups, founders, or teams who need a complete design partner — from concept validation to final product delivery.
DIGITAL PRESENCE
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Web Design
SERVICE OVERVIEW
I design strategic websites that align brand identity with business goals — turning design, storytelling, and user experience into measurable growth.
Web design and development
Responsive layouts for all devices
Page architecture and content hierarchy
Design systems and reusable components
Storytelling and motion integration
SEO-friendly structure and accessibility
Analytics setup and lead capture integration
Perfect for: founders, startups, and established companies looking for a design-driven website that performs, inspires trust, and drives growth.
BRAND ENGAGEMENT
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Social Media
SERVICE OVERVIEW
I design social media that strengthens brands and builds real connections — blending strategy, design, and storytelling for authentic engagement.
Visual identity & content systems for social media
Creative direction and storytelling
Branded templates and motion assets
Copywriting & tone consistency
Scheduling and reach optimization
Analytics & performance insights
Perfect for: founders, startups, and established brands that want a design-led social presence that inspires trust and drives real audience growth.
WAYS TO COLLABORATE
//
SINGLE
BUNDLE
plus
Choose one service or a strategic bundle for a cohesive experience.
STRATEGIC DESIGN
//
Product Design
SERVICE OVERVIEW
I design end-to-end digital experiences that connect business goals with user needs — from research and prototyping to high-fidelity UI.
UX & Business Strategy
UX Research & Discovery
Information architecture and wireframes
Interactive prototyping
UI design & design systems
Usability validation and design iteration
Developer handoff and implementation support
Perfect for: startups, founders, or teams who need a complete design partner — from concept validation to final product delivery.
DIGITAL PRESENCE
//
Web Design
SERVICE OVERVIEW
I design strategic websites that align brand identity with business goals — turning design, storytelling, and user experience into measurable growth.
Web design and development
Responsive layouts for all devices
Page architecture and content hierarchy
Design systems and reusable components
Storytelling and motion integration
SEO-friendly structure and accessibility
Analytics setup and lead capture integration
Perfect for: founders, startups, and established companies looking for a design-driven website that performs, inspires trust, and drives growth.
BRAND ENGAGEMENT
//
Social Media
SERVICE OVERVIEW
I design social media that strengthens brands and builds real connections — blending strategy, design, and storytelling for authentic engagement.
Visual identity & content systems for social media
Creative direction and storytelling
Branded templates and motion assets
Copywriting & tone consistency
Scheduling and reach optimization
Analytics & performance insights
Perfect for: founders, startups, and established brands that want a design-led social presence that inspires trust and drives real audience growth.
"GOOD DESIGN MEANS THAT BEAUTY AND USABILITY ARE IN BALANCE "
Donald A. Norman
COGNITIVE SCIENTIST & DESIGN THEORIST
"GOOD DESIGN MEANS THAT BEAUTY AND USABILITY ARE IN BALANCE "
Donald A. Norman
COGNITIVE SCIENTIST & DESIGN THEORIST
"GOOD DESIGN MEANS THAT BEAUTY AND USABILITY ARE IN BALANCE "
Donald A. Norman
COGNITIVE SCIENTIST & DESIGN THEORIST
READY TO COLLABORATE?
Have a project in mind?
Let’s create something extraordinary together
READY TO COLLABORATE?
Have a project in mind?
Let’s create something extraordinary together
READY TO COLLABORATE?
Have a project in mind?
Let’s create something extraordinary together